Market Assessment – 8 points of COMPETITIVE ADVANTAGE

At present, 48 States, Washington, D.C. and the U.S. Virgin Islands all have adopted the International Residential Code, version 2003 or later.  The IRC mandates provision of a Continuous Load Path in America's High Wind Regions -- the areas that are experiencing rapid population growth.  KevlaWrap™ is a breakthrough in CLP technology that provides multiple competitive advantages:

1. KevlaWrap™ is the only product that combines a premium housewrap with a patented Kevlar®-based scrim.  With 6-7 load points per inch, during testing, KevlaWrap™ provided over 980 pounds per lineal foot of hold down force.  Roofs stay attached to their buildings.

2. Because it uses Kevlar® threads instead of metal fasteners, KevlaWrap™ does not corrode or degrade over time.

3. KevlaWrap™ costs 40% less than competing metal fastener systems -- providing direct cost savings of over $625 per home. 

4. KevlaWrap™ is simple and quick to apply on-site, reducing the build cycle by a full day, leading to even greater indirect cost savings.

5. KevlaWrap™ simplifies the logistics chain.

6. KevlaWrap™ also doubles as a premium housewrap and drainage plane.

7. KevlaWrap™ qualifies as insurance mitigation.

8. KevlaWrap™ is a green initiative that provides builders with LEED benefits.